Mattozo, Teófilo Camara, Universidade do Estado do Rio Grande do Norte, Brasil
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10th CONTECSI - International Conference on Information Systems and Technology Management - General Papers
Equivalency Groups with Latent Variables: An Application of Structural Equation Modeling in the Evaluation of the Influence of Gender on Customer Satisfaction in Mobile Communication.
Resumo -
10th CONTECSI - International Conference on Information Systems and Technology Management - General Papers
EQUIVALENCE OF GROUPS WITH LATENT VARIABLES: AN APPLICATION OF STRUCTURAL EQUATION MODELING IN THE EVALUATION OF THE INFLUENCE OF GENDER ON CUSTOMER SATISFACTION IN MOBILE COMMUNICATION
Resumo PDF
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